Segments: 1:blog, 2:in-the-business-of-love, 3:, 4:, 5:
In the Business of Love | Great Performances


This site requires a screen size of 320px wide or greater.

Back to Posts

In the Business of Love
by Wedding Director, Carly Katz-Hackman

As any adult-in-the-world will tell you, it’s important to be “in the know" when it comes to what you do for a living, and in 2016, it’s sort of never been easier. We have an endless litany of blogs to keep up with, Instagram accounts to follow, and industry-based news cycles to run on a loop. The Wedding Industry is a prime example of this readily available media.

During an internet rabbit hole I fell into last month, I came across this piece on one such news outlet. It really resonated with me and I’ve saved it to reread periodically ever since. The gist of the article aims to answer the question posed to wedding professionals: "’How do you stay so ... nice?’" How do we stay nice when we’re being come at from all sides with opposing expectations? How do we keep smiling when servers collide and down go the hors d’oeuvres? How do we maintain calm when the truck carrying our rentals blows a tire and runs three hours late? The answer is simple: it’s because we love our jobs.

In the last two weeks, I’ve been lucky enough to attend two pretty spectacular events, hosted by wedding professionals, for wedding professionals. The Love Union and Taste of the Plaza brought like-minded people together at two incredible New York City venues, where we were able to meet, mingle, and make connections. If I’d had any doubts about the aforementioned ‘simple answer’ before these events, they would have been quelled posthaste.

At 501 Union’s “The Love Union” event, I sat across from Catherine and next to Whitney. After the preliminary breaking of the ice, we discovered that both women are in the same up-and-coming segment of the Wedding Biz: Custom Celebration Textiles. Whitney’s We Gather has a product known as a Wedding Rug that a couple stands on as they say their vows, then repurposes in their home as a rug or a wall hanging to serve as a reminder of their big day. Catherine began Bayith with an idea for handmade table runners for wedding table-scapes that could become family heirlooms to hand down for Thanksgivings and Christmases for generations to come.

Wedding industry professionals spending the day at 501 Union's "The Love Union." 

At the Taste of the Plaza event, I met Gabrielle, Writer and Editor for Style Me Pretty, and wound up bonding over our mutual favorite piece of advice to give to brides (“Stop sweating the small stuff!!!”). NYC Wedding Planner Cameran and I became instant besties when Justin Bieber’s latest jam came over the sound system, which led to conversation over our favorite songs to dance to at weddings. Cathy of Kleinfeld Hotel Blocks and I connected while marveling at Great Performances Pastry Chef Rob Valencia building a croquembouche before our very eyes, before going into a lengthy discussion about the pros and cons of having a Wedding Cake. The list goes on and on.


Chef Rob Valencia building a croquembouche at Taste of the Plaza. 

I met people that have been in the business for decades, and some that were just breaking in; women with backgrounds in fashion, flowers, journalism, and sales, all coming together to help people get married. And the common thread connecting us all? We love Love! The bottom line is that no matter where we all came from or how we got here, we’re all here for the same reason: to build lasting memories for our clients. Throwing an awesome party is an added benefit!

Eat, Drink, and Be Married!


A very well written article.  I must say I’m taken with the pastry chef,  Robert Valencia, who happens to be my nephew.  I know his work and am excited to see him here performing his talents! Thanks for the thrust of the article and most especially,for me, is seeing Roberto in action!

By Mary Farr on 2016 03 01

Add Your Comment:

Please enter the word you see in the image below: